Privacy Policy

Last updated: November 12, 2026

gemsjaeger.ski UG operates this store and website, including all related information, content, features, tools, products, and services, to provide you, our customer, with a curated shopping experience (the "Services"). gemsjaeger.ski is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit or use the Services, make a purchase or other transaction through the Services, or otherwise communicate with us. In the event of a conflict between our Terms and Conditions and this Privacy Policy, this Privacy Policy shall prevail with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we refer to information that identifies or can reasonably be linked to you or another individual. Personal information does not include information that has been collected anonymously or de-identified in such a way that it cannot identify or reasonably be linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

• Contact information, including your name, address, billing address, shipping address, telephone number, and email address.

• Financial information, including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, payment method, payment confirmation, and other payment details.

• Account information, including your username, password, security questions, preferences, and settings.

• Transaction information, including items you view, add to your shopping cart, add to your wishlist, purchase, return, exchange, or cancel, as well as your past transactions.

• Communications with us, including information you provide when communicating with us, for example, when submitting a customer support inquiry.

• Device information, including information about your device, browser, or network connection, your IP address, and other identifiers.

• Usage information, including information about your interactions with the Services, including how and when you interact with or navigate through the Services.

Sources of Personal Information

We may collect personal information from the following sources:

• Directly from you, including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information;

• Automatically through the Services, including from your device when you use our products or Services or visit our websites, as well as through the use of cookies and similar technologies;

• From our service providers, including when we engage them to enable certain technologies and when they collect or process your personal information on our behalf;

• From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

Providing, Personalizing, and Improving the Services. We use your personal information to provide you with the Services, including fulfilling our contract with you, processing your payments, fulfilling your orders, remembering your preferences and items you are interested in, sending you notifications related to your account, processing purchases, returns, exchanges, or other transactions, creating, maintaining, and otherwise managing your account, arranging shipping, facilitating returns and exchanges, enabling you to submit reviews, and providing you with a personalized shopping experience, such as recommending products related to your purchases. This may include using your personal information to better personalize and improve the Services.

Marketing and Advertising. We use your personal information for marketing and advertising purposes, such as sending marketing, advertising, and promotional communications via email, text message, or postal mail, and displaying online advertisements for products or Services on the Services or other websites, including based on items you have previously purchased or added to your shopping cart, as well as other activities on the Services.

Security and Fraud Prevention. We use your personal information to authenticate your account, provide a secure payment and shopping experience, detect, investigate, or take action regarding potentially fraudulent, illegal, unsafe, or malicious activities, protect public safety, and secure our Services. If you choose to use the Services and register an account, you are responsible for keeping your login credentials secure. We strongly recommend that you do not share your username, password, or other access details with anyone else.

Communicating with You. We use your personal information to provide customer support, respond to your inquiries, deliver effective Services, and maintain our business relationship with you.

Legal Reasons. We use your personal information to comply with applicable laws or respond to valid legal proceedings, including requests from law enforcement or government authorities, to participate in or investigate civil investigations, potential or actual legal disputes, or other judicial proceedings, and to enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Information

Under certain circumstances, we may disclose your personal information to third parties for legitimate purposes consistent with this Privacy Policy. Such circumstances may include:

• With Shopify, vendors, and other third parties that provide services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping).

• With business and marketing partners to provide marketing services and advertise to you. For example, we use Shopify to support personalized advertising through third-party services based on your online activities across different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy policies. Depending on where you live, you may have the right to instruct us not to share information about you for the purpose of displaying targeted advertising and marketing based on your online activities across different merchants and websites.

• When you direct, request, or otherwise consent to us disclosing certain information to third parties, for example, to ship products to you or through your use of social media widgets or login integrations.

• With our affiliates or otherwise within our corporate group.

• In connection with a business transaction, such as a merger or bankruptcy, to comply with applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce applicable Terms and Conditions or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify. Shopify collects and processes personal information regarding your access to and use of the Services in order to provide and improve the Services for you. Information you submit through the Services is transmitted to and shared with Shopify and third parties, which may be located in countries other than your country of residence, in order to provide and improve the Services for you.

In addition, to protect, grow, and improve our business, we use certain enhanced Shopify features that integrate data and information from your interactions with our store, as well as with other merchants and Shopify. To provide these enhanced features, Shopify may use personal information collected from your interactions with our store, other merchants, and Shopify.

In these cases, Shopify is responsible for processing your personal information, including responding to your requests to exercise your rights regarding Shopify's use of your personal information for these purposes.

To learn more about how Shopify uses your personal information and what rights you may have, you can visit Shopify's Consumer Privacy Policy.

Depending on where you live, you can exercise certain rights regarding your personal information here: Link to the Shopify Privacy Portal.

Third-Party Websites and Links

The Services may contain links to websites or other online platforms operated by third parties. If you follow links to websites that are not affiliated with or controlled by us, you should review their privacy and security policies as well as their other terms and conditions.

We do not guarantee the privacy or security of such websites and are not responsible for them. This includes the accuracy, completeness, or reliability of information found on these websites.

Information you provide in public or semi-public areas, including information you share on third-party social media platforms, may also be visible to other users of the Services and/or users of those third-party platforms without restrictions on its use by us or a third party.

Our inclusion of such links does not, in itself, constitute an endorsement of the content on these platforms or of their owners or operators, unless this is disclosed in the Services.

Children's Data

The Services are not intended for use by children, and we do not knowingly collect personal information about children who have not reached the age of majority in their jurisdiction.

If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details provided below to request its deletion.

As of the effective date of this Privacy Policy, we have no actual knowledge that we "share" or "sell" (as those terms are defined under applicable law) personal information of individuals under the age of 16.

Security and Retention of Your Information

Please note that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." Furthermore, information you send to us may not be secure during transmission. We recommend that you do not use unsecured channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on various factors, such as whether we need the information to maintain your account, provide you with the Services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below regarding your personal information. However, these rights are not absolute, may only apply under certain circumstances, and in certain cases we may decline your request as permitted by law.

• Right to Access. You may have the right to request access to the personal information we hold about you.

• Right to Deletion. You may have the right to request that we delete the personal information we hold about you.

• Right to Correction. You may have the right to request that we correct inaccurate personal information we hold about you.

• Right to Portability. You may have the right to receive a copy of the personal information we hold about you and request that we transfer it to a third party under certain circumstances and subject to certain exceptions.

• Managing Communication Preferences. We may send you promotional emails, and you can opt out of receiving them at any time by using the unsubscribe option displayed in our emails. If you unsubscribe, we may still send you non-promotional emails, such as those concerning your account or orders you have placed.

If you reside in the United Kingdom or the European Economic Area, you may exercise the following rights in addition to those listed above, subject to the exceptions and limitations provided for under local law:

• Objection to Processing and Restriction of Processing: You may have the right to ask us to stop or restrict the processing of your personal information for certain purposes.

• Withdrawal of Consent: Where we rely on your consent to process your personal information, you have the right to withdraw that consent. If you withdraw your consent, this does not affect the lawfulness of processing carried out on the basis of your consent before its withdrawal.

You can exercise any of these rights where indicated in the Services or by contacting us using the contact details provided below.

To learn more about how Shopify uses your personal information and what rights you may have, including rights relating to data processed by Shopify, you can visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights.

We may need to verify your identity before processing your requests, as permitted or required by applicable law.

In accordance with applicable law, you may designate an authorized representative to submit requests on your behalf to exercise your rights. Before accepting such a request from a representative, we require the representative to provide proof that you have authorized them to act on your behalf, and we may need to verify your identity directly with us.

We will respond to your request in a timely manner as required by applicable law.

Complaints

If you have any complaints about how we process your personal information, please contact us using the contact details provided below.

Depending on where you live, you may have the right to appeal our decision by contacting us using the contact details provided below or to submit your complaint to your local data protection authority.

For the EEA, you can find a list of the relevant data protection supervisory authorities here.

International Data Transfers

Please note that we may transfer, store, and process your personal information outside your country of residence.

When we transfer your personal information outside the European Economic Area or the United Kingdom, we rely on recognized transfer mechanisms, such as the European Commission's Standard Contractual Clauses or, where applicable, equivalent agreements issued by the competent authority in the United Kingdom, unless the transfer is to a country that has been determined to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons.

We will publish the revised Privacy Policy on this website, update the date of the last revision, and provide notifications as required by law.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please send us an email at post@gemsjaeger.ski.

You can find our additional contact details in our Contact Information Policy.

For the purposes of applicable data protection laws, we are the data controller responsible for your personal information.